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Most organisations approach change backwards (Here's what the research actually says)

  • Writer: Sarah-Jane Last
    Sarah-Jane Last
  • Mar 31
  • 5 min read

Updated: Apr 2

When a change programme fails, the post-mortem usually blames the communication plan. Or the training rollout. Or the project governance. Rarely does anyone ask the more uncomfortable question: did we create the conditions for people to actually want to engage?




Let me give you a number. A recent peer-reviewed study published in Frontiers in Psychology (Albrecht, Furlong & Leiter, 2023) surveyed working adults across organisations that had been through significant change. Researchers tested whether three specific psychological conditions could predict employee engagement in that change. The result was striking.


Three psychological factors explained 88% of the variance in employee change engagement.

Not communication volume. Not training hours. Not the quality of the project plan. Three internal, psychological conditions. And here's the part that should really land for anyone responsible for delivering change: those same conditions also predicted whether employees became proactive during the change. Whether they suggested improvements. Whether they helped others adapt. Whether they drove the thing forward rather than waiting to be dragged along.


The three conditions

1. Meaningfulness People need to believe the change allows them to make a more valuable contribution. Not just "the business needs this" but "I can see what this means for my work."

2. Self-efficacy People need to feel capable of navigating the challenges the change creates. Confidence in their ability to cope, adapt and contribute - not just survive.

3. Psychological safety People need to feel they can speak openly about the change - including concerns - without fear of being sidelined, judged or penalised for it.


When those three conditions exist, the research shows something changes. Employees stop being passive recipients of change. They become active participants in it. They take initiative. They experiment. They help others.

The causal chain looks like this:


Meaning + safety + efficacy → Change engagement → Proactive performance


The psychological conditions don't just improve engagement as a vague metric. They produce a specific, measurable performance outcome people who actively improve how the change lands.


So what does this mean in practice?

Most change programmes invest heavily in the structural layer: stakeholder maps, RACI charts, training programmes, comms cascades. These things matter but they're proxies. They assume that if people are informed and trained, they'll engage. The research suggests that's not quite how psychology works.

You can send a hundred all-staff emails and still have a workforce that feels the change is meaningless to them personally. You can run a full training rollout and still have people who feel no more capable of navigating what's coming. You can hold town halls and still have people who wouldn't dream of voicing a real concern.


The structural layer can't create psychological conditions. Only the relational and cultural layer can do that.


Where Changeability fits in

At The Work Psychologists, we've been working on exactly this problem. Not from theory alone, but from practice from watching change programmes succeed and fail, and trying to understand why.

The research above identifies the conditions that create change engagement. What it can't tell you is which individuals or teams are positioned to create those conditions and which aren't. That requires a different lens.


That's what our Changeability assessment was designed for. Developed with one of the UK's leading psychometricians, it measures five behavioural dimensions that together predict how well people can navigate, drive and sustain change:


Change Humility - Self-awareness, openness to feedback, willingness to adapt based on new information.

Change Vision - The ability to see and communicate where change is going - and why it matters.

Change Championing - Actively leading, advocating and building momentum - especially in the face of resistance.

Change Empathy - Understanding how change affects others, and responding in ways that keep people with you.

Change Results - Translating intent into action - setting goals, tracking progress and delivering despite disruption.


Leaders who score high on Change Vision (Championing) are better positioned to create meaningfulness, because they can articulate why the change matters at an individual level, not just a strategic one. Those with strong Change Empathy are more likely to build psychological safety. Those with high self-awareness through Change Humility help others develop efficacy, because they model the reality that change is navigable, even when it's hard.


What makes Changeability distinct is its dual lens approach. It assesses both inner preferences how someone naturally feels about change - and demonstrated behaviours - how they actually act. That gap between the two is where the most useful development work lives.


A practical implication

Before you ask how you'll communicate the change, ask how you'll help people find meaning in it. Before you design the training, ask what would make people feel genuinely capable. Before you plan the town hall, ask whether people actually feel safe raising concerns in your culture.


Those aren't soft questions. They're the questions that predict whether your change programme will produce a workforce that drives change forward - or one that waits to be pushed.

70% of change initiatives fail, largely due to the human element. Only 43% of employees say their organisation manages change well - down from 60% in 2019.


Change isn't failing because of poor strategy. It's failing because organisations keep trying to solve a psychological problem with structural tools.


The good news? Psychological conditions can be built. They respond to how leaders show up, how organisations communicate, and - critically - how well individuals understand their own relationship with change. That's something you can measure, develop and improve.




Five key takeaways:

  • Change success is driven by psychology, not structure

    Traditional tools like comms, training, and governance don’t determine engagement—psychological conditions do.

  • Three factors explain most change engagement (88%)

    Meaningfulness, self-efficacy, and psychological safety are the core drivers of whether people engage with change.

  • Engagement leads directly to proactive performance

    When those conditions are present, employees don’t just accept change—they actively improve and drive it.

  • Most organisations are solving the wrong problem

    They focus on delivering information and training, instead of creating the conditions that make people want to engage.

  • Leaders play a critical role in creating these conditions

    Through behaviours like vision, empathy, and humility, leaders shape meaning, build confidence, and foster psychological safety—making or breaking change outcomes.




Want to understand how your leaders and teams score on the dimensions that drive change engagement? Get in touch to learn more about Changeability and try our tool. 



Sarah Jane Last BSc, MSc, MDOP, MABP is the Founder of The Work Psychologists, an award-winning business psychology consultancy based in London. A Business Psychologist, accredited Executive Coach, and psychotherapist in training, Sarah Jane specialises in depth coaching for senior leaders, leadership assessment, and neurodivergent-affirming practice. She founded The Work Psychologists on a simple belief: that the most effective practitioners bring business experience, psychological rigour, and genuine human depth to the work - in that order.




Reference: Albrecht, S.L., Furlong, S. & Leiter, M.P. (2023). The psychological conditions for employee engagement in organizational change. Frontiers in Psychology, 14:1071924.

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