Lina Asrarguis
Executive Coach
Lina is an experienced coach with a decade of capital markets experience, most of it spent in investment banking. She has a deep understanding of the financial ecosystem, from institutional investors and fund structures to capital allocation and risk deployment. This expertise makes her particularly effective in working with portfolio managers, private equity professionals, and investment executives who operate in high-pressure, high-stakes environments.
Her coaching philosophy is rooted in the power of small shifts that compound over time. As the founder of Two Degree Shift, Lina helps individuals and businesses make better-quality decisions, knowing slight adjustments—when sustained—can lead to outsized outcomes. She works with portfolio managers on developing their strategic thinking, navigating career transitions, and refining their decision-making in the face of uncertainty. She also supports private equity professionals in honing their communication, persuasion, and leadership skills—whether in investor roadshows or board-level discussions.
Beyond finance, Lina works extensively with founders and business owners, particularly in creative industries, healthtech, and edtech. She provides strategic advisory support on the challenges that any entrepreneur might face—including confidence, stress management, communication with co-founders, strategic thinking, and leadership under pressure. Her work blends practical execution with deep reflection, ensuring her clients not only clarify their vision but also take decisive action.
Lina also trains management teams across industries on effective delivery techniques for investor meetings, sales pitches, and AGMs. Her diverse client base spans hedge funds, private equity firms, and high-growth startups. She is known for her structured, no-nonsense approach, ensuring that coaching translates into tangible progress.
A dual British-Moroccan citizen, Lina is fluent in English and French and has a working knowledge of Spanish. She holds a Master of Science from EDHEC Business School, France.